Out Now ♡ Dream Crème In Toasted Sugar
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New Dream Crème Mask
Gourmand Season is Here

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Cozy Scrunchie in Dream Cloud Knit with assorted emi jay hair care, accessories, and coffee Introducing Toasted Sugar
New Dream Crème Hair Mask

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New Arrivals: Toasted Sugar
Assorted emi jay hair care and accessories in On The Way Vanity Case Limited Edition Vanity Cases

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olivia jade brushing hair with mini boar brush while wearing popstar clips New Toasted Sugar Brushes
Allure Best of Beauty Winner 2026

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Limited Edition Gift Sets
emi jay toased sugar hair care and sweetheart clip with Bedtime Angel Socks Exclusive: Bedtime Angel Socks
Dream Crème Toasted Sugar Card Deck on gingham fabric Exclusive: Toasted Sugar Playing Cards

Lychee Baby

On sale
Baby Super Bloom Clip Set in Jelly Peach
Baby Super Bloom Clip Set in Jelly Peach
Baby Super Bloom Clip Set in Jelly Peach
$14.00 $8.40
On sale
Baby Super Bloom Clip Set in Jelly Lemon
Baby Super Bloom Clip Set in Jelly Lemon
Baby Super Bloom Clip Set in Jelly Lemon
$14.00 $8.40
On sale
On The Way Vanity Case
On The Way Vanity Case
On The Way Vanity Case
$70.00 $42.00
Award Winner
Aura Hair + Body Mist™ in Lychee Baby
Aura Hair + Body Mist™ in Lychee Baby
Aura Hair + Body Mist™ in Lychee Baby
$24.00 $14.40
Award Winner
Big Effing Clip in Blush Polka Dot
Big Effing Clip in Blush Polka Dot
Big Effing Clip in Blush Polka Dot
$36.00 $21.60
On sale
Big Effing Clip in Citrus Polka Dot
Big Effing Clip in Citrus Polka Dot
Big Effing Clip in Citrus Polka Dot
$36.00 $21.60
On sale
Big Effing Clip in Beach Club
Big Effing Clip in Beach Club
Big Effing Clip in Beach Club
$38.00 $22.80
On sale
Big Effing Clip in Lychee Hibiscus
Big Effing Clip in Lychee Hibiscus
Big Effing Clip in Lychee Hibiscus
$38.00 $22.80
On sale
Big Effing Clip in Tortoise Hibiscus
Big Effing Clip in Tortoise Hibiscus
Big Effing Clip in Tortoise Hibiscus
$38.00 $22.80
On sale
Sweetheart Clip in Lychee Berry Dot
Sweetheart Clip in Lychee Berry Dot
Sweetheart Clip in Lychee Berry Dot
$36.00 $21.60
On sale
Sweetheart Clip in Palm Blossom
Sweetheart Clip in Palm Blossom
Sweetheart Clip in Palm Blossom
$36.00 $21.60
On sale
Sweetheart Clip in Berry Beach Club
Sweetheart Clip in Berry Beach Club
Sweetheart Clip in Berry Beach Club
$36.00 $21.60
On sale
Sweetheart Clip in Coconut Berry Dot
Sweetheart Clip in Coconut Berry Dot
Sweetheart Clip in Coconut Berry Dot
$36.00 $21.60
On sale
Sweetheart Clip in Citrus Baby Bloom
Sweetheart Clip in Citrus Baby Bloom
Sweetheart Clip in Citrus Baby Bloom
$36.00 $21.60
On sale
Super Bloom Clip in Beach Club
Super Bloom Clip in Beach Club
Super Bloom Clip in Beach Club
$16.00 $9.60
On sale
Super Bloom Clip in Peach Spritz
Super Bloom Clip in Peach Spritz
Super Bloom Clip in Peach Spritz
$16.00 $9.60
On sale
Midi Blossom Clip in Sangria Bloom
Midi Blossom Clip in Sangria Bloom
Midi Blossom Clip in Sangria Bloom
$14.00 $8.40
On sale
Midi Blossom Clip in Peach Bloom
Midi Blossom Clip in Peach Bloom
Midi Blossom Clip in Peach Bloom
$14.00 $8.40
On sale
Popstar Clips in Sweet Berry Dot
Popstar Clips in Sweet Berry Dot
Popstar Clips in Sweet Berry Dot
$34.00 $20.40
On sale
Popstar Clips in Hibiscus Beach
Popstar Clips in Hibiscus Beach
Popstar Clips in Hibiscus Beach
$18.00 $10.80
On sale
Infinity Headband in Berry Dot
Infinity Headband in Berry Dot
Infinity Headband in Berry Dot
$16.00 $9.60
On sale
Hair Pin in Tortoise Hibiscus
Hair Pin in Tortoise Hibiscus
Hair Pin in Tortoise Hibiscus
$24.00 $14.40
On sale
Hair Pin in Lychee Baby
Hair Pin in Lychee Baby
Hair Pin in Lychee Baby
$24.00 $14.40
On sale
Heavenly Hair Towel in Lychee Baby
Heavenly Hair Towel in Lychee Baby
Heavenly Hair Towel in Lychee Baby
$38.00 $22.80
On sale
Bamboo Paddle Brush in Lychee Baby
Bamboo Paddle Brush in Lychee Baby
Bamboo Paddle Brush in Lychee Baby
$54.00 $32.40
On sale
Terry Pouch in Lychee Baby
Terry Pouch in Lychee Baby
Terry Pouch in Lychee Baby
$36.00 $21.60
On sale
Flat Brush in Lychee Baby
Flat Brush in Lychee Baby
Flat Brush in Lychee Baby
$52.00 $31.20
On sale
Mini Boar Bristle Brush in Lychee Baby
Mini Boar Bristle Brush in Lychee Baby
Mini Boar Bristle Brush in Lychee Baby
$48.00 $28.80
On sale
Lychee Baby Disposable Camera
Lychee Baby Disposable Camera
Lychee Baby Disposable Camera
$24.00 $14.40
On sale
Lychee Baby Rhinestone Sticker Set
Lychee Baby Rhinestone Sticker Set
Lychee Baby Rhinestone Sticker Set
$6.00 $3.60
Award Winner
Big Effing Clip in Lychee Baby
Big Effing Clip in Lychee Baby
Big Effing Clip in Lychee Baby
$36.00 $21.60
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